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First steps to editing feeds

This article will explain the first steps to editing feeds using the adCore feeditor. 

Find the feed editing feature under the campaigns tab create section.

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Place the URL for the feed you would like to edit in the space available and click 'GO'.  

 

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Once the feed loads you are ready to start editing. 

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Original feed settings- by click on this you can fix any issues that are giving problems in your feed. Start by selecting the feed format (if adCore couldn't identify it on its own) and then check the box that will resolve the issue you are having. 

Original_Feed_Settings.png

 

Export feed:

1. The URL of the feed you will be using. Once your feed is fully edited use this URL in the different shopping engines or in adCore

2. Shopping engines to select - Selecting the shopping engine you would like to the feed to will bring up information on specs that engine requires for uploading a feed. 

3. Export format - A drop-down menu that will give you options as to the format you would like the export feed to have. You can choose to export the feed as an XML, a Tabs Delimited, JSON, or it keep in the original format. 

4. +add column - Allows you to add columns to your existing feed. Give your new column a name and add a value or formula to it. the value can be static (i.e. column name: Availability; value: In Stock) Or a formula (i.e. column name: margin, value: [price]* 0.12 - this will multiply the price of a product by 12%) 

 

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5. checked boxes - you can choose to view all columns in your feed or just the ones that are important to you. 

A full view might look like this: 

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If the fields called category_id and color are not important for the purpose of the campaign you are building you might want to redact them from the feed. this will make the size of the file smaller so it easier to handle and faster to do so. Uncheck boxes to redact feed fields. Then click 'Show Only Checked' 

feediror5.png For this result: 

 

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 6. F(x) - Use functions to make manipulations on the feed. 

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7. Rename titles  - click on the name of the feed field title to rename it. Use this feature to help comply with engine feed specifications. For example, if you are advertising through the Google merchant center, you will need a feed field called 'title', use this feature to change a feed field with a different name, such as 'product name'. 

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 8. Filter - Filter your feed to focus on specific feed information before using it to build a campaign. For example, filters for product with a price point of over a cretin number (i.e. [price] > 1000)  

Once your'e done fixing you feed, manipulated the data and complying with the specifications of search engines use the new URL (in yellow) in your advertising platform. 

 

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