How can I optimize my ads?

This is the action you need to set in case you want to keep only top-performing ads

Keep top-performing ads

Under the Ad group column, you will find the action to keep top-performing ads (from 1-10 ads) and choose by which metrics you would like to optimize:

The final step in order to execute the action is to Save and Export the view.

After saving, ads that will be affected will turn to bold.

After saving the view, click on Export and choose the desired frequency:

  • Now- will run the action once.
  • every other timeframe- will allow this action to run repeatedly in a selected time frame.