This budget strategy will help your allocate budgets based on daily projected campaign performance
All Adcore's Budget strategies are available from Accounts > Budget Strategy:
The Responsive strategy will allow the system to adjust the daily budget according to the same day projected performance. Days in which the system projects high performance will get a budget increase and vice versa.
Prefect for accounts with a flexible budget who aim to maximize performance.
Choose when to start the budget strategy. For example, you could decide to activate it only when budget spend a certain cut.
Create limits for budget increase/decrease with the responsiveness budget limits.